This presentation was given at the IHS Markit Fall Conference Detroit, MI - USA by Colin Bird-Martinez, and includes:
Colin Bird-Martinez is a senior analyst with IHS Markit, primarily focused on Software, Apps, and Services (SAS). Along with being a subject matter expert on SAS solutions – such as over-the-air (OTA) updates, cybersecurity and automotive software platforms — Bird-Martinez also manages IHS Markit’s consumer market research as it pertains to automotive technology behaviors and attitudes for new car intenders, with a specific focus on connected car, autonomous car, premium audio, and in-car user experience insights.
Prior to joining IHS Markit, Colin worked for Mintel, a market research firm, as an automotive analyst focusing on consumer behaviors and attitudes as it related to light-vehicle retailing, hybrids & EVs, motorcycles, vehicle financing, and auto service care, among other subjects. In addition to Mintel, he previously worked for Cars.com as an automotive editor in automotive research/media publishing.
Staying abreast of automotive sector/topic-specific developments, trends, and competitive activity can be time-consuming. With many sources available, it is often difficult to find critical and reliable market information that stakeholders of the automotive industry need. Conducting business analysis, product, or market strategy assessments without validated market data is risky.
AutoTechInsight provides the ability to access the wealth of recognized thought leadership, data, and analysis from IHS Automotive on a broad spectrum of industry topics and sectors. AutoTechInsight offers a lens into more than a dozen vehicle component categories. Each service provides the insight you need to anticipate future demand, access competitive intelligence, and stay abreast of changing dynamics.
Services coverage include: