Automotive software - IHS Markit Fall Conference - Presentation

Automotive software - IHS Markit Fall Conference - Presentation

Publication Date: 27-Sep-2018
Number of Pages: 21

This presentation is only available to SAS Service subscribers

This presentation was given at the IHS Markit Fall Conference Detroit, MI - USA by Colin Bird-Martinez, and includes:

  • Software ecosystems
  • OS platforms
  • Virtual personal assistants
  • Smartphone integration

Colin Bird-MartinezColin Bird

Colin Bird-Martinez is a senior analyst with IHS Markit, primarily focused on Software, Apps, and Services (SAS). Along with being a subject matter expert on SAS solutions – such as over-the-air (OTA) updates, cybersecurity and automotive software platforms — Bird-Martinez also manages IHS Markit’s consumer market research as it pertains to automotive technology behaviors and attitudes for new car intenders, with a specific focus on connected car, autonomous car, premium audio, and in-car user experience insights.

Prior to joining IHS Markit, Colin worked for Mintel, a market research firm, as an automotive analyst focusing on consumer behaviors and attitudes as it related to light-vehicle retailing, hybrids & EVs, motorcycles, vehicle financing, and auto service care, among other subjects. In addition to Mintel, he previously worked for as an automotive editor in automotive research/media publishing.

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