Automotive services, apps & software and forecast

Automotive services, apps & software and forecast

Publication Date: 29-Nov-2019

Automotive software platforms, software services, and applications are growing rapidly and will have a profound impact on the whole industry over the next six years.

The IHS Markit Connected Car Service provides insight, context, data, and analytics for rapidly growing and evolving automotive connectivity both from a hardware and software perspective. Users can quickly access key insights from market developments, put context around events and technological trends, dive into deep data and forecasts, and seamlessly drive analytics to support their most challenging decisions.

Automotive software platforms, software services, and applications are growing rapidly and will have a profound impact on the whole industry over the next six years. The value of today’s vehicles is shifting to software and away from mechanical hardware.

IHS Markit estimates that more than 50% of the total cost of developing a vehicle today is related to software or electronic components. As these hardware components become more software-driven, many automakers are openly repositioning themselves as services-based companies by providing things such as UBI and OTA updates.

The pivot toward services is crucial for all auto manufacturers because there are intense competitive pressures on the manufacturing side of the business. Automakers and automotive-specific suppliers also face pressure from software firms such as Apple, Google, and Amazon who are also making inroads into this space.  

This report will give perspectives on how automotive software, apps, and services will develop and which segments are the most important.


  • Scope         
  • Research Metodology
  • Definations                  
  • List of Acronyms                              
  • Executive Summary

Usage-based insurance

  • Summary                    

Operating Systems

  • Summary
  • QNX        
  • Android Automotive
  • Microsoft
  • Linux
  • Automotive Grade Linux
  • AliOS
  • Generic Android            

Apps Integration

  • Summary                  
  • Apple CarPlay                   
  • Android Auto                    
  • SmartDeviceLink                             
  • MirrorLink                          
  • Baidu CarLife                

Over-the-Air updates

  • Summary


  • Summary                                      


  • Conclusion                         


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Aseem Uppal

Aseem Uppal is a Senior Analyst with IHS Markit, covering Connected Car sector, primerily focussing on Software, Apps, and Services (SAS). Along with being a subject matter expert on Connected Car Software solutions – such as over-the-air (OTA) updates, cybersecurity and automotive software platforms — Aseem also manages IHS Markit’s connected vehicle forecasts, consumer market research as it pertains to automotive technology behaviors and attitudes for new car intenders, with a specific focus on connected car, autonomous car, data monetization, and in-car user experience insights.

Prior to joining IHS Markit, Aseem worked with CPA Global Support Services Pvt. Ltd. where he specialized in research, analysis and consulting related to Intellectual Property (IP), Landscape study on emerging technologies and Business development activities. He was primarily responsible for handling IP accounts of some of the fortune 500 companies focusing on wireless technologies, cloud computing, Automotive and IoT.

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