This presentation was given at the ACMA Briefing by Brian Rhodes and includes:
Brian Rhodes is an analyst of automotive technology, focusing on user interface and user experience applications. His primary responsibilities include tracking various automotive HMI applications including Center Stack Displays, Instrument Clusters, Head-Up Displays, touch screens, speech recognition, and more on a global basis. His role also includes assessments and benchmarking of vehicle infotainment usability, as well as speaking to the market on behalf of IHS at automotive technology related conferences across the United States.
Prior to joining IHS in 2015, his work experience includes several positions in governmental and legal offices as well as market research positions in urban development, finance, and automotive. Brian received both a Bachelor of Business Administration in Marketing and a Bachelor of Arts in Political Science from the University of Michigan-Dearborn.
Staying abreast of automotive sector/topic-specific developments, trends, and competitive activity can be time-consuming. With many sources available, it is often difficult to find critical and reliable market information that stakeholders of the automotive industry need. Conducting business analysis, product, or market strategy assessments without validated market data is risky.
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Services coverage include: