Head unit operating system market to log persistent growth

Insights
AutotechInsight Analysis Monthly

S&P Global Mobility analysts forecast the global automotive head unit operating system market to grow at a compound annual growth rate of 3.7%, touching 84.5 million units by 2029, from 65.5 million units in 2022. With a clear preference for open-source operating systems, top markets such as Greater China, Europe and North America will drive the demand.

The power of software in the automotive industry is one big trend that has been gaining in popularity. The vehicles today literally and figuratively are computers on wheels, ran by a labyrinthine of software programs. In some cases, these programs run with over 1 million lines of code. The fast electrification of vehicles, the constantly increasing electric and electronic content, speedier connectivity, and customers' obsession with great features and seamless user experiences are augmenting the central role of software in vehicles.

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