Consumers and the car of the future - IHS Markit Fall Conference - Presentation

Consumers and the car of the future - IHS Markit Fall Conference - Presentation

Publication Date: 27-Sep-2018
Number of Pages: 23

This presentation is only available to Infotainment, SAS and UI/UX Service subscribers

This presentation was given at the IHS Markit Fall Conference Detroit, MI - USA by Brad Gottschalk, and includes:

  • IHS Markit consumer survey overview
  • Survey demographics
  • A look at features
  • Subscription services, connected car, and user interface/user experience (UI/UX)

Brad Gottschalk

Brad Gottschalk is the Consumer Insights Lead within IHS Markit. Joining the company in 2016, Brad focuses on building and maintaining IHS Markit's consumer facing research business and creates, designs, and executes consumer research studies regarding automotive technology.

Prior to joining IHS Markit, Brad was a researcher at J.D. Power and Associates and Market Strategies International. Brad holds a BS in Psychology and a Master of Science in Marketing Research from Michigan State University, East Lansing.

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