In this week’s episode of Autology, IHS Markit experts discuss consumer sentiments toward vehicle displays and other human machine interface (HMI) features.
We discuss some of the key preferences for display sizes and configurations along with other technology like head-up displays (HUD) and camera displays as they continue to make their way into vehicles. We take a look at how consumer awareness of these features can potentially impact their purchasing decisions as well as their willingness to pay extra for such features.
What are some of the most and least desired features and why? Given the current market, how may consumer sentiments change in the future?
Tune in to find out the answers, and much more!
Aaron Dale, senior analyst Vehicle Experience for S&P Global Mobility, Supply Chain & Technology
Kyle Davis, senior analyst Connected Car and Vehicle Experience for S&P Global Mobility, Supply Chain & Technology
Yanina Mills, senior analyst for Consumer Insights for S&P Global Mobility, Supply Chain & Technology
We’d love to hear your thoughts on this episode at our firstname.lastname@example.org email, and you can find out much more across the autotechinsight.ihsmarkit.com website.
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