Automotive research and development (R&D) is at a pivotal moment as we enter a new age of vehicles, with electrification, autonomy and connectivity all driving technological advancements.
With this in mind, how are industry stakeholders shifting their R&D budgets? IHS Markit’s Research Director and software expert Dr. Tawhid Khan explains how and why OEMs and suppliers by region have differing priorities when it comes to their R&D spend.
And with the growth of software, how will spending for hardware research be impacted?
This week’s Autology episode outlines exactly how much money is expected to be spent across different areas of software R&D, and when in-vehicle software will eventually outvalue that of hardware components.
- Elisha Thakorlal, OEM Strategy expert at IHS Markit
- Dr. Tawhid Khan, Research Director and software expert at IHS Markit
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