BYD will showcase six electric vehicles as well as new automotive technologies at the Internationale Automobil-Ausstellung (IAA) in Munich in September, it said in a press release dated August 21. The automaker will also introduce its luxury subbrand, Denza, to European audiences.
“BYD is truly dedicated to introducing innovative and high-tech eco-friendly cars to the European market. The IAA in Munich provides us with the perfect platform to showcase our latest BYD models. We are committed to offering choices within our product portfolio, complete with our latest game-changing technologies, to satisfy different consumer demands. Through our experienced dealer partners in Europe, we are passionate about providing high levels of customer service. We head to the Munich Motor Show with great excitement, where we reveal more about our technological innovations and products, and continue to build relationships with like-minded partners in Europe for win-win cooperations,” said Michael Shu, general manager and managing director, BYD Europe and International Cooperation Division.
Significance: BYD will also showcase its new cell-to-body (CTB) technology and intelligent torque adaption control (iTAC). Its BYD Seal model, which will be displayed, features CTB technology. The BYD Seal will be available with the 82.5-kWh BYD Blade Battery. BYD will premier the BYD Seal U model, which comes in two trim levels. The Comfort version offers a 71.8-kW BYD Blade Battery with a 420-km range, while the Design version offers an 87-kWh Blade Battery and a 500-km range.
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