Rear seat entertainment: Gimmick or a feature that’s here to stay?

AutotechInsight Analysis Monthly

The rapid advancement in car cockpits seems to be spreading to the rear seat, and the market is witnessing renewed focus by original equipment manufacturers with innovative entertainment features, thanks to the new emerging technologies. 

The rear seat entertainment comprises video, audio, conferences and gaming with faster-evolving digital radio and TV. What propelled this shift is the progression in technologies, such as connected cars, higher wireless connectivity like WiFi, and 5G, intensifying the universe of entertainment at the rear seat. Increasingly, passengers are consuming media and utilising various tools for work and entertainment while on the go.

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