Israel-based artificial intelligence (AI) computer vision in-cabin automotive solutions provider, Cipia announced its latest design wins with a new Tier 1 for carmaker Chery. The two new Chery models will include Cipia’s Driver Sense, driver monitoring system (DMS), which will be integrated into the vehicles’ In-Vehicle Infotainment (IVI) system, and will run on a Qualcomm system-on-chip (SoC). The models are expected to start production by the first part of 2024, the company said in a press release dated March 30.
Significance: Cipia’s Driver Sense software uses computer vision and AI to monitor the driver’s state in real time. The solution detects signs of drowsiness, distraction, phone use, seatbelt and more, enabling lifesaving alerts to the driver. The latest order from automaker Chery takes Cipia’s total count to 32 car model orders, over 11 platforms serving seven OEMs globally.
“Cipia has seen an accelerated growth in model wins during the recent months. We are delighted to have been selected to provide Driver Sense for additional Chery car models,” said Yehuda Holtzman, CEO of Cipia. “Our deepening partnership with Chery demonstrates the value that our in-cabin sensing solutions provide to OEMs and Tier 1s globally, making driving safer and saving lives on the roads.”
