Ambient lighting is emerging to grow as a new avenue for brand differentiation

AutotechInsight Analysis Monthly

Over the next five years, ambient lighting will continue to be widely used in applications such as door trim, footwells, and door handles

Ambient lighting illumination has evolved and contributed to improving the interior design of the car and developed into a significant point of differentiation for several brands. As most automakers have incorporated advanced lighting technologies into their vehicles, LED light sources and related optics are allowing designers to explore mood lighting illumination for enhanced occupant mental health. LED lights that can change color and brightness while remaining small enough can be installed in a variety of configurations to illuminate interiors in previously unimaginable ways.

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