OEMs leverage new front lighting technologies to boost brand identity

Apart from helping in safer driving, front lighting is becoming a key design tool for automotive designers to design brand-specific or even model-specific light signatures for their vehicles’ front.

Front lighting in vehicles comprises of headlights, daytime running lights (DRLs), direction indicator lights and front fog lamps. Headlights were the first lights used in a vehicle’s front, with the critical task of illuminating the road environment to help drivers see clearly when driving during nighttime or when visibility is challenged during the day, owing to adverse weather.