Apps Integration Strategy

Apps Integration Strategy

Publication Date: 19-Dec-2016

About this report

This report looks at what the major automakers and suppliers are doing in respect to app integration platforms that are emerging in the automotive space. Topics include:

  • Market and technical analysis of how smartphone apps can be integration into a infotainment system's HMI controls 
  • What are the emerging platforms that are succeeding in the marketplace?
  • What type of SDKs and APIs are available to developers?

At the end of the report IHS Markit also states its opinion as to what app integration frameworks are important in the near-term and after 2016.

The report includes profiles of the 10 major app integration frameworks emerging in the market place with a emphasis particularly on Apple CarPlay, Android Auto, MirrorLink, SmartDeviceLink, and Baidu CarLife, which are the major players in this space. 

This report is part of the SAS service.

The IHS Automotive Services, Apps, & Software Service provides users with concise evaluations and forecasts of infotainment operating system (OS) platforms, apps integration via smartphones and infotainment systems, apps categories, and the latest developments of relevant players.


Research scope & definitions    

List of acronyms              

Key findings      


Technology analysis

Technology overview    


Market analysis

Apple CarPlay   

Android Auto    

SmartDeviceLink/ SYNC AppLink              


Aha by Harman                

Baidu CarLife     



Key market trends






Colin BirdColin Bird

Colin Bird is the senior analyst with IHS Automotive, primarily focusing on the Services, Apps, and Software (SAS) service. He assists with client requests, database work and with presenting at major conferences and trade shows as it relates to SAS. Colin also manages IHS Automotive consumer surveys for Connected Car and Premium Audio, including behavioral and attitudinal questions regarding in-car electronic systems and services.

Prior to joining IHS, Colin worked for Mintel, a market research firm, as an automotive analyst focusing on consumer behaviors and attitudes as it related to light-vehicle retailing, hybrids & EVs, motorcycles, vehicle financing, and auto service care, among other subjects. In addition to Mintel, he previously worked for as an automotive editor in automotive research/media publishing.

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