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Automotive industry megatrends to drive demand for smart surface solutions

Insights
AutotechInsight Analysis Monthly

Smart surface–embedded displays and interfaces are leading to an interesting development in vehicle interiors. The focus on morphing interfaces, coupled with minimalist design, helps automakers produce energy-efficient display systems. With the increasing demand for electric and autonomous vehicles and occupants’ safety, possibilities for intelligent surfaces are endless.

The automotive interior industry has been rapidly progressing in recent years and is no longer just a basic aspect but rather a vital space for passenger comfort and aesthetics. The use of secondary capacitive touchscreens designed with hard coated films and holographic foils can be applied to all kinds of surfaces, including plastic, wood trims, natural fibers, leather, textile, or metal decorative surfaces to enhance user experience. As vehicle cockpit technology advances, smart surfaces are the point of focus due to their flexible design structure and ability to be wrapped around various interior surfaces.

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