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The collaboration introduces a DMS with AI technology, aiming to improve vehicle safety and in-cabin experience

As reported in a press release on Dec. 12, LG Electronics (LG) and Ambarella announced their collaboration to showcase LG's latest in-cabin solution at Consumer Electronics Show (CES) 2025. The new driver monitoring system (DMS), powered by Ambarella's CV25 AI system-on-chip (SoC), is already in production with a global automotive original equipment manufacturer.

The integration of Ambarella's CV25 SoC enables the DMS to perform real-time analysis of in-vehicle high-resolution video, supporting accurate object recognition, smooth high-definition video processing and high-energy efficiency. The chipset's production using 10-nanometer process technology ensures quality imaging in various lighting conditions, making it ideal for stable monitoring.

LG's technology, particularly its VisionWare as part of the AlphaWare mobility software portfolio, plays a crucial role in detecting driver distractions or drowsiness through subtle eye and head movements, regardless of the driver's physical characteristics or accessories. The flexibility of LG's DMS to various software and hardware configurations offers significant adaptability for automotive OEMs in developing new vehicle models. LG is also extending its partnership with Ambarella to bolster performance across its in-cabin solution offerings, aiming to elevate the mobility experience.

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